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Dashboard Analytic Reporting Overview

Monitor your Instagram automation performance at a glance — comments, clicks, reach, and more.

The Dashboard is your central hub for analytics in Lihat.ai. It provides a real-time snapshot of how your automations, keywords, and content are performing across Instagram. From high-level metrics to deep funnel exploration, this space helps you make data-driven decisions and maximize impact.

What You'll Find on the Dashboard

1. Performance Summary

Track the overall numbers for your automation campaigns:

  • Keywords: Total number of active keywords
  • Comments: Total keyword-triggering comments detected
  • Clicks: Number of clicks generated via DMs or links
  • CTR (Click-Through Rate): The ratio of clicks compared to comments

📌 CTR Formula:

CTR = (Total Clicks / Total Comments) × 100

This shows how effective your call-to-action is within your automated DMs or links.

💡 These metrics include week-over-week trends so you can identify growth or drop-offs.

2. Funnel Exploration

Visualizes your automation flow — from user comment to final click:

Comment → DM Sent → Delivered → Read → Clicked

  • Helps detect drop-off points and friction in your funnel
  • Use insights to improve message copy, button clarity, or delivery timing

3. Account Reached

See how many unique Instagram users you've engaged with:

  • Split by Followers vs Non-Followers
  • Measures organic reach and campaign virality

4. Delivery Rate

Shows the delivery status of your automated DMs:

  • Sent: Total messages sent via Lihat.ai
  • Delivered: Successfully reached Instagram inbox
  • Failed: Undelivered due to blocked users, IG API limits, or invalid accounts

✅ Ideal delivery is near 100%, but small variations are expected.

5. Keyword Performance

Breaks down performance of each automation keyword:

  • Sorted by Clicks or Comments
  • Visual bar graphs show which messages or promotions perform best

Example:

  • Promo – 1,534 Clicks
  • Coupon – 1,343 Clicks

6. My Keywords Table

A detailed table of all active keywords, including:

  • Total Comments triggered
  • DMs sent
  • Clicks on Links
  • Click-Through Rates (CTR)

You can search and sort this table to manage large-scale campaigns efficiently.


Filter by Date

At the top-right corner, select from:

  • Last 7 Days
  • Last 30 Days
  • Custom Range
Perfect for reviewing weekly, monthly, or campaign-based performance.


Access Levels: Free vs Paid Users

Not all analytics are available for every user.

  • Free Plan:
    Access to basic metrics such as keyword count, total comments, and clicks.
  • Paid Plans (Creator/Agency):
    Unlock full funnel analysis, CTR breakdown, keyword performance charts, and advanced filtering options.

🔒 Sections like Funnel Exploration, CTR Trends, Delivery Rates, and Keyword Click Rankings are exclusive to paid users.

How to Use Dashboard Insights

  • Use funnel drop-offs to rewrite DMs for higher open/click rates
  • Track CTR to test the effectiveness of different call-to-actions
  • Analyze reach split to measure growth among non-followers
  • Identify and pause low-performing keywords
  • Watch delivery rates to avoid IG API limits and maintain inbox success

For Teams & Agencies

If you manage multiple clients or influencers:

  • Use the account switcher to toggle between dashboards
  • Each IG account has its own analytics view
  • Data is tied to the Instagram handle, not your personal login

Summary

Your Lihat.ai Dashboard is your real-time performance command center. It empowers you to:

  • Monitor campaign health instantly
  • Discover what’s working — and what isn’t
  • Improve future automations and landing pages
  • Make fast, confident, data-driven decisions

💡 Stay curious, test often, and let the numbers guide your strategy. 🚀